Google Search Console is a free service offered by Google that helps you monitor, maintain, and troubleshoot your site's presence in Google Search results. You can find more information on the tools and tips Google provides to site owners here. To aid website owners, we provided detailed guidance and tools like PageSpeed Insights and so site owners could see what (if anything) they needed to adjust to make their sites more mobile friendly. For example, in January 2018 we announced that our algorithms would begin to consider the “page speed” of sites, six months before the changes went live. Since website owners can improve the usability of their site, we work hard to inform site owners in advance of significant, actionable changes to our Search algorithms.

These algorithms analyze signals that indicate whether all our users are able to view the result, like whether the site appears correctly in different browsers whether it is designed for all device types and sizes, including desktops, tablets, and smartphones and whether the page loading times work well for users with slow Internet connections. When we identify persistent user pain points, we develop algorithms to promote more usable pages over less usable ones, all other things being equal. When ranking results, Google Search also evaluates whether webpages are easy to use. Guidelines that define our goals for Search algorithms and are publicly available for anyone to see. Rigorous process that involves both live tests and thousands of trained external Search Quality Raters from around the world. To help ensure Search algorithms meet high standards of relevance and quality, we have a The weight applied to each factor varies depending on the nature of your query-for example, the freshness of the content plays a bigger role in answering queries about current news topics than it does about dictionary definitions. To give you the most useful information, Search algorithms look at many factors, including the words of your query, relevance and usability of pages, expertise of sources, and your location and settings. These ranking systems are made up of not one, but a whole series of algorithms. Google ranking systems are designed to do just that: sort through hundreds of billions of webpages in our Search index to find the most relevant, useful results in a fraction of a second, and present them in a way that helps you find what you’re looking for.

With the amount of information available on the web, finding what you need would be nearly impossible without some help sorting through it.

Google indexing